Fan inc.
Brand Logo Design
Segmented Messaging
App UI/UX
Designs Assets
Packaging Design
Promotional Swag
The Challenge
In the wake of NIL legislation, Fan Inc. set out to give student athletes a way to earn directly from their fans.
They needed a brand that could move as fast as the opportunity — and stand up against the polish of professional sports.
The Intervention
We developed the name Fan Inc. to signal that fans are your business.
From there, we built a visual identity with the credibility of a sports franchise, backed by messaging, swag, and UI/UX design that carried through every detail — down to the debit card unboxing experience.
The Outcome
Fan Inc. launched with a brand bold enough to compete in the NIL space and compelling enough to attract athletes, fans, and investors — ultimately acquired in Fall 2024.
Raygun Design gave our banking app wings to fly!
“
Just weeks after getting started we had a killer name and trademarked logo on-par with a professional sports franchise. Garrett and his team brought language to our marketing, an interface design that exceeded our expectations AND kept up with the pivots of a fast-moving startup. Get these guys on your team!"
Jim Simpson
Founder
